Galup collects a trio of awards at Cibus
The first post-pandemic edition of Cibus - the International Food Exhibition - which opened at Fiere Parma on Tuesday 31 August, has reached its closing stages: a special edition that marked the return to in-person meetings at large events.
And precisely on this occasion, so full of emotions, Galup - a Piedmontese brand which, in its sector, has modified and made the history of a national product such as panettone - invented in 1922 by Pietro Ferrua - received important recognition. In fact, on the afternoon of Thursday 2 September, the 2021 Tespi Awards were assigned to the companies most voted for by a jury made up of 101 experts from the food world.
Galup has seen an important path recognised, achieved in these last 18 months of the pandemic, during which the Pinerolo company worked with commitment and foresight to carry out important projects.
AWARD FOR THE BEST CO-MARKETING INITIATIVE 2020: Galup - Gelati PEPINO 1884
An innovative, curious and delicious idea, which brings with it value and quality: the traditional Galup Panettone, produced with Fliera Butter from Latterie Inalpi centrifugal cream, emptied and filled with Gelati PEPINO cream ice cream. An all-round partnership that shares supply chain ingredients and creates a unique reference for quality and traceability, which contains within it the experience of craftsmanship, which has always characterized Galup products, with the innovation of a modern quality industry like Gelati PEPINO 1884.
BEST POP MATERIAL AWARD: THE HISTORICAL TRAYS
Recognition for the historic trays created for Galup in 4 different subjects, reproducing the images that have accompanied the history of our country. Made in a limited edition and numbered for each individual piece and collection, each tray is printed and enamelled on a tin base.
CHARITY INITIATIVE AWARD 2020: SUPPORT FOR THE PIEDMONT FOUNDATION FOR CANCER RESEARCH ONLUS
Galup, on the occasion of the thirtieth edition of the "Match of the Heart", which took place on May 25th at the Allianz Stadium in Turin, took to the field alongside the "Champions for Research" to support the Piedmontese Foundation for Cancer Research.
The awards were collected by Galup Marketing Director – Alberto Mossotto.
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